Programme

You will join a cohort of 16 senior entrepreneurs, where you will attend half day workshops, in Nelson, once or twice a month. These workshops will be faciliated by subject matter experts, with the content aligned to the needs of a budding entrepreneur. You will also be assigned a mentor who will support you for 9 months during the programme.

During the course of the programme you will also attend five member board meetings, where members can share experiences and learn from each other.

You will need to be allow up to 3 hours per week for this programme.

 

Programme topics

  • Having a growth mindset:

    • Understanding how a growth mindset results in resilience and performance.

  • Introduction to Entrepreneurship:

    • Understanding your ‘Why’ and the role of entrepreneurs in the economy.
    • Assessing personal strengths and weaknesses as an entrepreneur.

  • Market Research and Analysis – part one:

    • Conducting market research to identify customer needs and preferences.
    • Analysing industry trends and competition

  • Market Research and Analysis – part two:

    • Developing a unique value proposition for the business.
    • Developing a marketing strategy to reach target customers.

  • Business Planning and Strategy – part one:

    • Creating a comprehensive business plan.

  • Business Planning and Strategy – part two:

    • Financial projections
    • Establishing operational processes and procedures

  • Financing and Funding:

    • Understanding different sources of financing and funding for new businesses
    • Preparing a pitch and securing investment or financing
    • Managing cash flow and financials for the business

  • Creativity and design thinking

    • Learn methodology and cutting-edge practices to solve problems better.
    • Improvement to customer touchpoints to create a better customer for brand loyalty and ongoing relationships.
    • New products or services

  • Legal and Regulatory considerations

    • Understanding legal and regulatory requirements for starting a business
    • Registering the business and obtaining necessary permits and licenses
    • Developing contracts and agreements with vendors, suppliers, and employees

  • Leadership and Personal Development

    • Balancing personal and business life

Primetime Business Growth programme